Website Specialist & Project Coordinator
WellnessLiving, a Toronto-headquartered SaaS company with 400+ people. Islamabad, September 2025 to present.
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Build and coordinate 3–4 WordPress sites a month in a team of 5 developers, 4 designers and 3 content editors.
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Scope requirements and sequence design, content and development across several client projects at once, holding every delivery date.
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Hand-code high-performance static lead-generation sites with Claude Code instead of page-builder templates, for lighter pages and faster loads.
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Launch sites for early-stage businesses, from build through responsive QA and on-page SEO setup to client handover.
Senior WordPress Developer
Codistan Ventures, Islamabad. November 2021 to September 2025.
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Led development in a 7-person design and engineering team, shipping 3 projects a month and improving project efficiency by 35% with Agile workflows and reusable components.
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Rebuilt the Mr. Cod online ordering platform with the marketing team. The new checkout flow added PKR 3.2M+ (about USD 11.5K) in monthly revenue.
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Built a custom WordPress plugin for Ranchers Café that routes each order to the right branch, ending manual distribution and cutting fulfilment errors.
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Redesigned the Pakistan Engineering Council website, modernizing the interface and information architecture for a high-traffic public audience.
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Built an ATP portal for the Fire Management Institute (UK), where partners register training courses and students receive certificates automatically.
WordPress Developer (Contract)
Ivory Solutions, remote. January 2024 to February 2025.
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Maintained and optimized the Minwalla Model and Trish Haight websites, two US health and wellness practices, covering performance, uptime and UX.
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Worked asynchronously with 2 designers and 3 developers, lifting project throughput by 50% by standardizing handoffs and reviews.